10 Best formula for newborns in 2025 offers a range of options tailored to meet the nutritional needs of infants. These formulas are designed to support healthy growth and development, featuring essential vitamins, minerals, and DHA for brain development. Brands like Similac, Enfamil, and Hipp have introduced innovative formulations that cater to sensitive tummies and specific dietary requirements. Organic and non-GMO options are also gaining popularity among parents seeking natural ingredients. With advancements in research and technology, these top formulas ensure that your newborn receives the best possible start in life, promoting overall health and well-being.
Bestseller No. 1
Similac 360 Total Care Infant Formula, Has 5 HMO Prebiotics, Our Closest Prebiotic Blend to Breast Milk, Non-GMO,‡ Baby Formula, Ready to Feed, 2-fl-oz Bottle, Pack of 12
- HAS OUR CLOSEST PREBIOTIC BLEND TO THAT IN BREAST MILK: Similac 360 Total Care, our biggest formula breakthrough, has an exclusive blend of 5 HMO prebiotics structurally identical to those in breast milk
- 360 WHOLE-BABY SUPPORT: Nutrition designed to help support the immune system, brain development, and digestive health
- DESIGNED TO HELP STRENGTHEN THE IMMUNE SYSTEM: Similac 360 Total Care is designed to help strengthen baby’s immune system
- CONVENIENT & READY TO FEED: Great for on-the-go and late-night feeding; no mixing required
- SIMILAC IS THE #1 INFANT FORMULA BRAND FED IN HOSPITALS
SaleBestseller No. 2
Similac Advance Infant Formula with Iron, Baby Formula Powder, 30.8-oz Value Can
- EASY TO DIGEST: Similac Advance is nutritionally complete and inspired by breast milk
- SUPPORTS BRAIN & EYES: Has DHA and lutein, important ingredients found in breast milk
- NO PALM OLEIN OIL: Designed to support excellent calcium absorption
- NO ARTIFICIAL GROWTH HORMONES : Similac was the first leading infant formula brand with no artificial growth hormones. Similac Advance is also kosher and halal
- SIMILAC IS THE #1 INFANT FORMULA BRAND FED IN HOSPITALS
Bestseller No. 3
Enfamil NeuroPro Gentlease Baby Formula, Brain Building DHA, HuMO6 Immune Blend, Designed to Reduce Fussiness, Crying, Gas & Spit-up in 24 Hrs, has Prebiotics to Promote Softer Stools, Reusable Tub, 19.5 Oz
- ALL-IN-ONE COMFORT FOR YOUR LITTLE ONE: Enfamil NeuroPro Gentlease is thoughtfully crafted to provide all-in-one comfort, designed to ease fussiness, crying, gas, and spit-up within just 24-hours, so you and your baby can enjoy precious moments of peace
- PATENTED PREBIOTIC FIBER BLEND: Enfamil NeuroPro Gentlease has PDX and GOS prebiotics to help ease stooling discomfort and promotes healthy, frequent stooling
- NURTURING BRAIN DEVELOPMENT: Our formula has expert-recommended DHA, known to support your baby's growing brain, supporting their milestones with confidence
- HuMO6 GENTLE + IMMUNE BLEND§: Enfamil NeuroPro Gentlease features our exclusive HuMO6 gentle + immune blend, to support your baby's immune system, because your baby's well-being is our top priority
- NUTRITION DESIGNED FOR YOUR INFANT: Designed with care for babies up to 12 months, Enfamil formula includes easy-to-digest proteins, vitamins & minerals
Bestseller No. 4
Similac 360 Total Care Sensitive* Infant Formula With 5 HMO Prebiotics, for Fussiness & Gas Due to Lactose Sensitivity, Non-GMO, ‡ Baby Formula, Ready to Feed, 2-fl-oz Bottle, Pack of 12
- HAS OUR CLOSEST PREBIOTIC BLEND TO THAT IN BREAST MILK: Our biggest formula breakthrough for sensitive tummies, Similac 360 Total Care Sensitive has an exclusive blend of 5 HMO prebiotics structurally identical to those in breast milk
- DESIGNED FOR FUSSINESS AND GAS: Gentle nutrition designed to ease common tummy troubles like fussiness and gas due to lactose sensitivity
- 360 WHOLE-BABY SUPPORT: Nutrition designed to help support the immune system, brain development, and digestive health
- CONVENIENT & READY TO FEED: Great for on-the-go and late-night feeding; no mixing required
- SIMILAC IS THE #1 INFANT FORMULA BRAND FED IN HOSPITALS
Bestseller No. 5
Kabrita Goat Milk Infant Formula - Easy to Digest Baby Formula 0-12 Months - Contains Prebiotics, Iron, DHA, Non-GMO - Gentle on Sensitive Tummies - Formula Supporting Gut Health & Sleep - 28Oz
- GENTLE BABY FORMULA MODELED AFTER BREAST MILK: Kabrita goat milk infant formula is easy to digest and made for all little tummies. Keep your baby comfortable while feeding, supplementing, & weaning.
- CLEAN & SAFE EUROPEAN FORMULA: Kabrita is the only goat formula to meet all FDA requirements & European standards. Our baby formula is made with no GMOs, growth hormones, corn syrup, or antibiotics.
- SUPPORT NUTRITION & BRAIN DEVELOPMENT: Contains 25 essential nutrients, including iron, vitamin D, folic acid, prebiotics, & blends DHA and ARA to support gut health and early brain development.
- GENTLE ON SENSITIVE TUMMIES: Kabrita goat milk formula is easy to digest and is an alternative for babies who experience fussiness and tummy troubles associated with cow milk sensitivity.
- FORMULA LOVED BY BABIES, TRUSTED BY PARENTS FOR 75 YEARS: Kabrita is the top goat milk formula worldwide, made with premium goat milk from the Netherlands, feeding more than 1.5 million babies daily.
SaleBestseller No. 6
Similac 360 Total Care Infant Formula, Has 5 HMO Prebiotics, Our Closest Prebiotic Blend to Breast Milk, Non-GMO,‡ Baby Formula Powder, 36-oz Value Can, Pack of 3
- GET MORE REWARDS POINTS: Scan the MySimilac QR code on select products to earn points toward a bonus offer
- HAS OUR CLOSEST PREBIOTIC BLEND TO THAT IN BREAST MILK: Similac 360 Total Care, our biggest formula breakthrough, has an exclusive blend of 5 HMO prebiotics structurally identical to those in breast milk
- 360 WHOLE-BABY SUPPORT: Nutrition designed to help support the immune system, brain development, and digestive health
- DESIGNED TO HELP STRENGTHEN THE IMMUNE SYSTEM: Similac 360 Total Care is designed to help strengthen baby’s immune system
- SIMILAC IS THE #1 INFANT FORMULA BRAND FED IN HOSPITALS
Bestseller No. 7
Enfamil NeuroPro Baby Formula, Infant Formula Nutrition, Triple Prebiotic Immune Blend, 2'FL HMO, & Expert-Recommended Omega-3 DHA, Perfect Choice for Baby Milk, Non-GMO, Powder Tub, 20.7 Oz
- 5-YEAR BENEFIT: MFGM components clinically shown to support cognitive, motor & communication development now through age 5 when fed through baby's first year.
- NURTURING BRAIN DEVELOPMENT: Our formula has brain building nutrition, like MFGM components and expert-recommended DHA, known to support your baby's growing brain, fostering their development with confidence.
- HuMO6 IMMUNE BLEND§: Enfamil NeuroPro features our exclusive HuMO6 immune blend, to support your baby's immune system, because your baby's well-being is our top priority.
- NUTRITION DESIGNED FOR YOUR INFANT: Designed with care for babies up to 12 months, Enfamil formula haseasy-to-digest proteins, vitamins & minerals.
- TRUSTED BY PARENTS & PEDIATRICIANS*: Enfamil is the #1 Trusted Infant Formula Brand By Pediatricians* & Parents and the #1 Trusted Brand for Brain-Building & Immune Support.
Bestseller No. 8
Gerber Good Start Baby Formula Powder, GentlePro, Stage 1, Non GMO, 32 Ounce (Package May Vary) For 0 -12 Months
- Gentle Nutrition: Modeled after the complete nutrition and gentleness of breastmilk, this formula offers complete nutrition for babies up to 12 months
- Probiotic Formula: Our Gentle formula is specially designed with easy to digest Comfort Proteins, prebiotics (important components in breastmilk), and DHA to help support brain and eye development
- Give Your Baby a Good Start: Your baby’s nutritional needs evolve over time. That's why we created the Gerber Good Start line. Made to comfort your baby's tummy and available in a range of products
- Wholesome Options: Introduce your infant to complimentary staged products like single grain Cereals and 1st Foods fruit and veggie purees with Gerber infant formulas, probiotic supplements and more
- Nutrition For Growing: Like your baby, we're always growing and learning. More than ever we're committed to being your partner in parenthood with quality ingredients, nutritious food and expert guidance
Bestseller No. 9
Enfamil Enspire Optimum Baby Formula, with Immune-Supporting Lactoferrin, Our Closest Formula to Breast Milk, Brain Building DHA, Dual Prebiotics, Infant Formula Powder, Baby Milk, 20.5 Oz
- OUR CLOSEST FORMULA TO BREAST MILK: Enspire Optimum is Enfamil’s closest formula to breast milk with lactoferrin, found in colostrum + breast milk, and Dual HMOs
- PROTEIN YOUR BABY NEEDS: Enspire Optimum has lactoferrin; an important protein in breast milk + colostrum that aids in iron absorption and supports baby’s immune system
- EXCLUSIVE HuMO6 IMMUNE BLEND: Formula designed from breast milk with key components, such as 2’-FL HMO, LNnT HMO, Vitamin C, Vitamin E, Zinc, and Selenium
- PEACE OF MIND: Enspire Optimum has NO artificial growth hormones, NO artificial colors or flavors, and NON-GMO, designed for complete nutrition for babies through 12 months
- TRUSTED BY PARENTS & PEDIATRICIANS*: Enfamil is the #1 Trusted Infant Formula Brand By Pediatricians* & Parents and the #1 Trusted Brand for Brain-Building & Immune Support.
Bestseller No. 10
ByHeart Infant Formula Powder for Infants 0-12 Months, Made With Organic Whole Milk, Clean Label Project Certified, Closest-to-Breast Milk Baby Formula Patented Protein Blend, 24 Ounce (Pack of 1)
- ORGANIC WHOLE MILK BASED: Whole milk baby formula made with certified-clean* ingredients, including organic, grass-fed whole milk, not skim. *Based on Clean Label Project, Purity Award certification
- PATENTED PROTEIN BLEND: ByHeart baby formula features a patented protein blend that gets closest to breast milk‚ with the 2 most abundant proteins found in breast milk, plus broken down proteins.
- CLINICALLY PROVEN BENEFITS: Clinically proven for less spit-up, softer poops, more efficient weight gain and enhanced nutrient absorption when compared to a leading infant formula.
- BRAIN AND IMMUNE SUPPORT: By Heart baby formula also supports brain and eye development, immune health, and gut health.
- FREE FROM ARTIFICIAL INGREDIENTS: This soy free baby formula is free of corn syrup, gluten, maltodextrin, hexane-extracted DHA, and palm oil.