10 Best top 5 whitening toothpaste (2025)

Top 5 whitening toothpaste in 2025 offer exceptional solutions for achieving a brighter smile. These products combine advanced whitening technology with effective stain removal, ensuring noticeable results without compromising dental health. Brands like Crest 3D White, Colgate Optic White, and Sensodyne Pronamel stand out for their powerful formulas that target tough stains while protecting enamel. Additionally, natural options like Tom's of Maine and Hello Activated Charcoal provide eco-friendly alternatives. With a variety of flavors and formulations, these top whitening toothpastes cater to diverse preferences, making it easier than ever to maintain a radiant smile.

Bestseller No. 1

Colgate Optic White Pro Series Whitening Toothpaste with 5% Hydrogen Peroxide, Stain Prevention, 3 Oz Tube

Includes one (1) 3.0 oz tube of Colgate Optic White Pro Series Stain Prevention Hydrogen Peroxide Toothpaste
Experience visibly whiter teeth in 3 days* with Colgate Optic White Pro Series Toothpaste (*when used as directed)
This 5% hydrogen peroxide toothpaste uses a patented whitening formula that is safe for daily use and comes in a refreshing mint toothpaste flavor
Effectively removes tea, coffee and wine stains with the 5% hydrogen peroxide formula
Use this teeth whitening toothpaste to deeply whiten beyond surface stains

Bestseller No. 2

Crest 3D White Advanced Luminous Mint Teeth Whitening Toothpaste, Crest Toothpaste, 3.7 oz Pack of 4 - Helps Remove Surface Stains, Whitens Teeth, Strengthens Tooth Enamel, Protects Against Cavities

CREST 3D WHITE TOOTHPASTE: You will receive (4) 3.7 oz tubes of Crest 3D White Advanced Luminous Mint Toothpaste, a part of your essential oral care routine.
REMOVES SURFACE STAINS: Crest 3D White Brilliance Toothpaste removes 90% more surface stains vs. regular toothpaste, enhancing your daily brushing routine and preventing future stains.
WHITENING BENEFITS: Get whiter teeth in 5 days, promoting white teeth and enhancing your oral hygiene routine.
FLUORIDE TOOTHPASTE: Contains Fluoride to fight against cavities.
TRUSTED BRAND: From America's Whitening Brand**P&G calculation based on U.S. reported sales data for yr ending w/o 6/11/2022, Crest is a trusted part of your teeth care regimen.

Bestseller No. 3

Plus White Whitening Kit - 5 Minute Speed Whitening Gel & Comfort Fit Mouth Tray - Professional Teeth Whitening Kit w/Dentist Approved Ingredient for Tooth Whitening (2 oz)

[ 📢 Safe to Use if Gel is Liquid – Read for Solution ] – Plus White’s Whitening Gel is is just as effective, even if liquified. The gel’s consistency changes if the product is too hot/too cold. To return your Plus White Gel to its expected thickness, please let it sit at room temp. for 24-48 hours. We recommend storing in a bedroom rather than the bathroom as humidity may delay this process. If you continue to have issues please message us, as your satisfaction is our priority
[ Starts Working in 5 Minutes ] - Fast results, that work in the first 5 minutes of application. Our gel uses the same high quality ingredients dentists use with professional whitening to immediately diminish tough, set-in stains. With various methods of application, Plus White is a rapid, effective, and non-abrasive at home tooth whitening system.
[ Easy to Use w/ Comfort Fit Mouth Tray ] - This kit includes the gel & application tray as a convenient at-home method with proven bleaching power to whiten and brighten teeth in 5 minutes. Simply squeeze a small, continuous line onto your tray and then follow the directions listed on the box. With our needle nose tube for precise application and quick results, you can finally say goodbye to frustrating whitening strips and mouth pieces
[ Professional Whitening at Home ] - Plus White's 5 Minute Whitening Gel is an unflavored and simple at home whitening method that applies the same powerful ingredient used and recommended by dentists. Enjoy professional maximum whitening at half the cost! With 3 different application methods, Plus White is the most versatile, economical and effective whitening system on the market today.
[ Quick, Effective & Gentle on Teeth ] - Enjoy a dramatically whiter and brighter smile in just 5 minutes with our whitening gel. It is gentle and enamel friendly, using hydrogen peroxide and other same ingredients used by professional dentists. This gentle, yet, powerful whitening gel erases yellow teeth and set-in stains from coffee, wine, smoking and more.

SaleBestseller No. 4

Colgate Optic White Advanced Hydrogen Peroxide Toothpaste, Teeth Whitening Toothpaste Pack, Enamel-Safe Formula, Helps Remove Tea, Coffee, and Wine Stains, Sparkling White, 3 Pack, 3.2 oz

Includes three (3) 3.2 oz tubes of Colgate Optic White Advanced Sparkling White Hydrogen Peroxide Toothpaste, Teeth Whitening Toothpaste
Remove 5 years of stains* with the Colgate Optic White Advanced Teeth Whitening Toothpaste Pack (*when brushing twice daily for 2 weeks)
This 2% hydrogen peroxide toothpaste pack uses a patented whitening formula and comes in a Sparkling White mint toothpaste flavor
Enamel-safe and effectively removes tea, coffee and wine stains** with the 2% hydrogen peroxide formula (**as shown in a laboratory study)
Colgate Optic White Advanced Hydrogen Peroxide Toothpaste is an anticavity toothpaste made with fluoride to help fight cavities

SaleBestseller No. 5

Plus White Speed Whitening Gel - 5 Minute Results - Professional at Home Teeth Whitening w/Dentist Approved Ingredient & Tooth Stain Remover (2 oz)

[ Safe to Use if Gel is Liquified ] – Plus White’s Whitening Gel is effective in any consistency due to the ingredients. The gel’s consistency changes if the product is too hot/ too cold. To return your Plus White Gel to its expected thickness, let it sit at room temp. for 24-48 hours. We recommend keeping it in the bedroom rather than the bathroom as the humidity may delay this process. If you continue to have issues please message us, as your satisfaction is our priority
[ Starts Working in 5 Minutes] - Plus White's 5 Minute Whitening Gel starts its magic within the first 5 minutes of application. Our gel uses the same high-quality ingredients dentists use with professional whitening, with noticeable results; even on tough stains. With various methods of application, Plus White is a rapid, effective, and non-abrasive at-home tooth whitening system using a proprietary blend of hydrogen peroxide. and other safe ingredients to give you a glowing bright smile
[Simple Use & Application] - Plus White's 5 Minute Whitening Gel is an unflavored, simple and convenient at fast acting home method with proven bleaching power to whiten and brighten teeth in just 5 minutes. Simply squeeze onto your application method - toothbrush, mouth tray or q-tip - and then follow the directions on the box. Get precise application with our needle nose tube to finally say goodbye to frustrating whitening strips and mouthpieces
[Quick, Effective & Gentle on Teeth] - Enjoy a dramatically whiter and brighter with our whitening gel that is non-abrasive and enamel friendly, using the same ingredient as professional dentists. This gentle, yet powerful ultra-whitening gel erases yellow teeth and stains from coffee, wine, smoking and more with radiant results in minutes.
[Professional Whitening at Home] - Plus White's 5 Minute Whitening Gel is a convenient and simple at home whitening method with 3 application styles, that applies the same powerful ingredient used and recommended by dentists. Enjoy professional whitening at half the cost, helping you achieve maximum fast teeth whitening results from the comfort of your own home.

SaleBestseller No. 6

REMBRANDT Intense Stain Whitening Toothpaste With Fluoride, Removes Tough Stains, Rehardens And Strengthens Enamel, 3.5 Ounce - (Pack of 2)

Includes: 2-3.5 oz Tube of REMBRANDT Intense Stain Whitening Toothpaste
Formulated: Our special formula contains micro-polishers, stain fighters, and fluoride to fight tough stains like red wine, berries, coffee, and tobacco without damaging your teeth
Instructions: This safe for daily-use whitening toothpaste contains fluoride to help strengthen and restore enamel
Flavor: Enjoy the delicious, refreshing mint flavor while you polish away years of tough stains
Whiter Teeth in 3 Days Based on in vitro laboratory testing

SaleBestseller No. 7

Colgate Optic White Renewal Teeth Whitening Toothpaste, Whitening Fluoride Toothpaste, Effectively Removes Tea, Coffee, and Wine Stains, Made with Hydrogen Peroxide, Brilliant Shine, 3 Pack, 3.0 oz

Includes three (3) 3.0 oz tubes of Colgate Optic White Renewal Brilliant Shine Toothpaste, Teeth Whitening Toothpaste
Remove 15 years of stains* with the Colgate Optic White Renewal Toothpaste (*when brushing twice daily for 2 weeks)
This 5% hydrogen peroxide toothpaste uses a patented whitening formula that is enamel-safe for daily use
Effectively removes tea, coffee and wine stains with the 5% hydrogen peroxide formula
Use this teeth whitening toothpaste pack to deeply whiten beyond surface stains

Bestseller No. 8

Crest Pro-Health Advanced Antibacterial Protection Toothpaste, Crest Toothpaste, Crest Pro Health Toothpaste - Pack of 4, 5 Oz Tubes

PACK OF 4: You will receive (4) 5 oz tubes of Crest Pro-Health Advanced Antibacterial Protection Toothpaste in Mint Burst flavor, a top choice for fluoride toothpaste for adults.
DENTIST-RECOMMENDED PROTECTION: Crest toothpaste protects against areas dentists check most.
ADVANCED WHOLE MOUTH HEALTH: Offers 8 benefits for advanced whole mouth health.
DEEP CLEANING FORMULA: This deep cleaning toothpaste provides Crest Pro-Health Advanced Toothpaste protection against plaque bacteria to keep gums healthy.
MINT BURST FLAVOR: Enjoy the refreshing Mint Burst flavor.

Bestseller No. 9

Crest Whitening Plus Scope, Complete Active Fresh + Whitening Toothpaste, 5.5oz, Toothpaste Sensitive Teeth, Pack of 4

CAVITY FIGHTER: This fluoride toothpaste fights cavities and is a must-have household essential for oral care.
STAIN REMOVER: Removes surface stains, making it an ideal toothpaste for teeth sensitive to whitening and a great addition to your whitening toothpaste collection.
TARTAR CONTROL: Our toothpaste fights tartar build-up, making it a perfect choice for your oral hygiene routine.
BAD BREATH KILLER: Kills millions of bad breath germs* *in laboratory test, making it a perfect choice for your oral hygiene needs.

Bestseller No. 10

Colgate Optic White Purple Toothpaste for Teeth Whitening, Teeth Whitening Toothpaste with Fluoride, Helps Remove Surface Stains and Polishes Teeth, Enamel-Safe for Daily Use, Mint Paste, 4.2 oz

Includes one (1) 4.2 oz tube of Colgate Optic White Purple Toothpaste for Teeth Whitening, Fluoride Toothpaste
This purple toothpaste removes 95% of daily surface stains for a brighter smile* (*after 2 weeks of twice daily use)
The refreshing Mint Paste flavor helps freshen your breath every time you brush with this mint toothpaste
Removes 5X more surface stains with micro-polishing action** (**vs. ordinary, non whitening toothpaste after 2 weeks of continued use)
This vegan toothpaste is gluten free, sugar free, and enamel-safe for daily use

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