10 Best toothpaste for whitening (2025)

10 best toothpaste for whitening in 2025 offer advanced formulations designed to enhance your smile while promoting oral health. These top-rated options feature powerful ingredients like hydrogen peroxide and baking soda, effectively removing stains and preventing new ones from forming. Brands such as Crest, Colgate, and Sensodyne lead the market with their innovative whitening technologies, ensuring a brighter smile without compromising enamel strength. Additionally, natural alternatives like activated charcoal and coconut oil-based pastes are gaining popularity for those seeking gentler options. With a variety of flavors and textures, finding the perfect whitening toothpaste has never been easier.

Bestseller No. 1
Crest 3D White Advanced Luminous Mint Teeth Whitening Toothpaste, Crest Toothpaste, 3.7 oz Pack of 4 - Helps Remove Surface Stains, Whitens Teeth, Strengthens Tooth Enamel, Protects Against Cavities
  • CREST 3D WHITE TOOTHPASTE: You will receive (4) 3.7 oz tubes of Crest 3D White Advanced Luminous Mint Toothpaste, a part of your essential oral care routine.
  • REMOVES SURFACE STAINS: Crest 3D White Brilliance Toothpaste removes 90% more surface stains vs. regular toothpaste, enhancing your daily brushing routine and preventing future stains.
  • WHITENING BENEFITS: Get whiter teeth in 5 days, promoting white teeth and enhancing your oral hygiene routine.
  • FLUORIDE TOOTHPASTE: Contains Fluoride to fight against cavities.
  • TRUSTED BRAND: From America's Whitening Brand**P&G calculation based on U.S. reported sales data for yr ending w/o 6/11/2022, Crest is a trusted part of your teeth care regimen.
SaleBestseller No. 2
Crest 3D White Brilliance 2 Step Kit, Crest 3D White Toothpaste, Deep Clean Toothpaste (4oz) + Teeth Whitening Gel (2.3oz)
  • PROFESSIONAL WHITENING: Crest 3D White Brilliance toothpaste keeps your smile up to 99% as white as a professional polish with daily use. Stain assessed 4 weeks after a dental cleaning.
  • AT-HOME WHITENING: Convenient, at-home daily cleansing and teeth whitening system with Crest 3D White Brilliance toothpaste.
  • DEEP CLEANSING: Step 1 deep cleanser from Crest Brilliance 3D White toothpaste cleans thoroughly and freshens mouth.
  • RADIANT SMILE: Step 2 whitening gel from Crest 3D White toothpaste whitens for a radiant smile and white teeth.
  • TWO-STEP SYSTEM: Crest 3D White Brilliance 2 Step Kit comes with a deep cleansing toothpaste and a whitening finisher for complete teeth care.
Bestseller No. 3
Colgate Optic White Pro Series Whitening Toothpaste with 5% Hydrogen Peroxide, Stain Prevention, 3 Oz Tube
  • Includes one (1) 3.0 oz tube of Colgate Optic White Pro Series Stain Prevention Hydrogen Peroxide Toothpaste
  • Experience visibly whiter teeth in 3 days* with Colgate Optic White Pro Series Toothpaste (*when used as directed)
  • This 5% hydrogen peroxide toothpaste uses a patented whitening formula that is safe for daily use and comes in a refreshing mint toothpaste flavor
  • Effectively removes tea, coffee and wine stains with the 5% hydrogen peroxide formula
  • Use this teeth whitening toothpaste to deeply whiten beyond surface stains
SaleBestseller No. 4
Colgate Optic White Advanced Hydrogen Peroxide Toothpaste, Teeth Whitening Toothpaste Pack, Enamel-Safe Formula, Helps Remove Tea, Coffee, and Wine Stains, Sparkling White, 3 Pack, 3.2 oz
  • Includes three (3) 3.2 oz tubes of Colgate Optic White Advanced Sparkling White Hydrogen Peroxide Toothpaste, Teeth Whitening Toothpaste
  • Remove 5 years of stains* with the Colgate Optic White Advanced Teeth Whitening Toothpaste Pack (*when brushing twice daily for 2 weeks)
  • This 2% hydrogen peroxide toothpaste pack uses a patented whitening formula and comes in a Sparkling White mint toothpaste flavor
  • Enamel-safe and effectively removes tea, coffee and wine stains** with the 2% hydrogen peroxide formula (**as shown in a laboratory study)
  • Colgate Optic White Advanced Hydrogen Peroxide Toothpaste is an anticavity toothpaste made with fluoride to help fight cavities
SaleBestseller No. 5
Crest + Scope Whitening Toothpaste - Pack of 3, 5.4 Oz Tubes - Anticavity Fluoride Toothpaste, Fresh Breath, Kills Germs - Tartar Protection, Enamel Protection - Minty Fresh Flavor
  • BULK TOOTHPASTE: Includes three 5.4 oz cartons of Crest + Scope Whitening Toothpaste.
  • BAD BREATH KILLER: Our Crest toothpaste kills millions of bad breath germs in laboratory tests, ensuring your oral hygiene.
  • CAVITY AND TARTAR FIGHTER: Fights cavities and tartar, strengthening enamel with our fluoride toothpaste.
  • WHITENING TOOTHPASTE: Gently removes surface stains for whiter teeth, making it an excellent choice for enamel safe whitening.
SaleBestseller No. 6
Boka Fluoride Free Toothpaste Nano Hydroxyapatite, Helps Remineralize, Appropriate for Sensitive Teeth, Whitening - for Adult, Kids Oral Care - Refresh Mint Flavor, 4 Fl Oz 1Pk
  • APPROPRIATE FOR GUM HEALTH & ENAMEL REPAIR: A powerhouse next generation formula for gum health by harnessing the strength of Nano Hydroxyapatite (NHA)!
  • REMINERALIZES & WHITENS TEETH: Thanks to its innovative formula with Nano Hydroxyapatite (NHA), our toothpaste not only effectively cleans your teeth but also aids in the remineralization process. As a result, it improves your overall tooth enamel health and helps to brighten those pearly whites
  • 100% BIOCOMPATIBLE: Free from Fluoride, Sulfates, Parabens & Artificial Flavors & Colors - we meticulously crafted our product to be 100% biocompatible, ensuring it's safe and non-toxic for daily use. A perfect way to take your oral hygiene routine to the next level!
  • APPROPRIATE FOR SENSITIVE TEETH: Gentle yet effective, it provides a soothing and refreshing experience for the whole family. Embrace an oral care routine designed for a luxurious experience
  • MINTY FRESH: We complemented n-HA with our soothing aloe vera, bacteria fighting xylitol, antioxidant-rich green tea, and refreshing mint, to give this paste a refreshing and invigorating flavor profile.
Bestseller No. 7
OpalescenceTeeth Whitening Toothpaste - Pack of 1 - Fluoride Oral Care - 4.7 Oz - Cool Mint - TP-5166-1
  • OPALESCENCE Teeth Whitening Toothpaste - Cool Mint Original Formula - Oral Care, Gluten-Free - 4.7 Ounce Made in the USA by Ultradent.-
  • DELUXE ORAL HEALTH & FRESH BREATH: The fluoride protection formula includes sodium fluoride to strengthen your teeth and protect against cavities, ensuring your smile is not only beautiful but also healthy. Removes surface stains to lighten teeth up to 2 shades in just 1 month.
  • GENTLE YET EFFECTIVE: Less abrasive than other toothpastes, making it safe to use every day. Enjoy the confidence of fresh breath with our refreshing mint flavor, leaving your mouth feeling clean and invigorated. Our gentle formula effectively removes surface stains without causing damage.
  • FRESH FLAVOR: Enjoy fresh minty breath while you brush your teeth. Effectively removes surface stains and lightens discoloration caused by food, coffee, tobacco, aging and other sources. Kosher, and Free of Titanium Dioxide and Gluten Free.
  • MADE IN THE USA: Opalescence has been a leader in teeth whitening for over 25 years. Contact your dentist for our whitening kits, featuring the first ADA-accepted, syringe-delivered, take-home bleaching gel and prefilled trays. These teeth whitening kits safely whiten your teeth. Opalescence products are made in the USA with globally sourced materials.
Bestseller No. 8
Colgate Optic White Stain Fighter Whitening Toothpaste, Clean Mint Flavor, Safely Removes Surface Stains, Enamel-Safe for Daily Use, Teeth Whitening Toothpaste with Fluoride, 4.2 Oz Tube
  • One 4.2 oz. tube of Colgate Optic White Stain Fighter Whitening Toothpaste, Clean Mint
  • Optic White Stain Fighter is a stain removal toothpaste that fights stains and helps prevent new stains from forming
  • Removes 5X more surface stains with micro-polishing action (vs. ordinary non whitening toothpaste, after 2 weeks of continued use)
  • This whitening toothpaste contains clinically proven technology to safely remove surface stains and is enamel-safe for daily use
  • Clean Mint toothpaste freshens breath and leaves your mouth feeling clean
Bestseller No. 9
Bestseller No. 10
Colgate Optic White Purple Toothpaste for Teeth Whitening, Teeth Whitening Toothpaste with Fluoride, Helps Remove Surface Stains and Polishes Teeth, Enamel-Safe for Daily Use, Mint Paste, 4.2 oz
  • Includes one (1) 4.2 oz tube of Colgate Optic White Purple Toothpaste for Teeth Whitening, Fluoride Toothpaste
  • This purple toothpaste removes 95% of daily surface stains for a brighter smile* (*after 2 weeks of twice daily use)
  • The refreshing Mint Paste flavor helps freshen your breath every time you brush with this mint toothpaste
  • Removes 5X more surface stains with micro-polishing action** (**vs. ordinary, non whitening toothpaste after 2 weeks of continued use)
  • This vegan toothpaste is gluten free, sugar free, and enamel-safe for daily use
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