10 Best toilet paper (2025)

10 Best toilet paper options for 2025 offer a blend of comfort, sustainability, and performance. Leading brands have innovated to provide ultra-soft, strong, and eco-friendly choices that cater to diverse preferences. From bamboo-based rolls that minimize environmental impact to plush, multi-ply varieties that ensure a luxurious experience, the market is brimming with quality selections. Notable contenders include Charmin Ultra Soft, Cottonelle Ultra ComfortCare, and Seventh Generation's recycled paper. As consumers increasingly prioritize both effectiveness and eco-consciousness, these top picks stand out for their superior absorbency and commitment to sustainability, making them essential for any bathroom.

Bestseller No. 1

Amazon Basics 2-Ply Toilet Paper 6 Rolls = 24 Regular Rolls, 350 Sheets, (1 Pack of 6), Unscented

IN THE PACK: 6 Rolls with 350 2-ply sheets per roll
TOTAL SHEETS: 6 rolls of Amazon Basics bath tissue for a total of 2,100 sheets
GREAT VALUE: Each roll has 4.3 times more sheets than a regular roll (based on regular rolls with 80 sheets)
SEPTIC SAFE: bath tissue is suitable for well-maintained sewer and septic systems
TRY AMAZON BASICS: If you like Angel Soft, you'll love Amazon Basics toilet paper

Bestseller No. 2

Scott ComfortPlus Toilet Paper, 12 Double Rolls, 231 Sheets per Roll, Septic-Safe, 1-Ply Toilet Tissue

12 Double Rolls of Scott ComfortPlus Toilet Paper, 1-ply, 231 sheets per roll (12 double rolls = 24 regular rolls)
Tested for Strength: Our Scott bath tissue is 4x stronger than the leading value brand so you can have a clean you can trust
Designed for Comfort: Scott ComfortPlus toilet paper is our softest clean and 3x thicker than the leading value brand for a simple, efficient clean
Trusted for Flushability: Our toilet tissue is made with clog-free technology and dissolves 10x faster* (*vs national brand soft & strong)
Trusted for Sustainability: Scott is dedicated to help take care of our planet** (**tissue made with responsibly sourced fibers)

SaleBestseller No. 3

Charmin Ultra Soft Toilet Paper 6 Mega Rolls = 24 Regular Rolls

Pack contains 6 Mega Rolls (224 Sheets Per Roll) of Charmin Ultra Soft Toilet Paper
6 Mega Rolls = 24 Regular Rolls
Trusted Softness, Better Tear vs. the leading USA 1-ply bargain brand
2X more absorbent so you can use less vs. the leading USA 1-ply bargain brand
Irresistible softness you can feel

Bestseller No. 4

Charmin Toilet Paper Ultra Soft Cushiony Touch, 18 Family Mega Rolls = 90 Regular Rolls

Pack contains 18 Family Mega Plus Rolls (288 Sheets Per Roll) of Charmin Ultra Soft Cushiony Touch Toilet Paper
Trusted Softness, Better Tear vs. the leading USA 1-ply bargain brand
2X more absorbent so you can use less vs. the leading USA 1-ply bargain brand
Irresistible softness you can feel
Cushiony soft without compromising strength

SaleBestseller No. 5

Quilted Northern Ultra Plush Toilet Paper, 6 Mega Rolls = 24 Regular Rolls, 3X Thicker*, 3 Ply Soft Toilet Tissue

Quilted Northern Ultra Plush toilet paper is designed for optimal softness and premium performance, while cutting down on what you don’t want – lint
Luxurious soft toilet paper that's 3X thicker and 3X more absorbent than the leading value toilet tissue brand*
Pamper yourself with 3 cushiony-soft layers in every roll – the perfect combination of soft, silky, and smooth
Each Mega Roll has 255 3-ply toilet paper sheets and is equal to 4 Quilted Northern Regular Rolls, so you can change the toilet paper rolls less often
Each large toilet paper pack contains 6 Mega Rolls of Quilted Northern Ultra Plush bathroom tissue

Bestseller No. 6

Cottonelle Ultra Comfort Toilet Paper with Cushiony CleaningRipples Texture, 24 Family Mega Rolls (24 Family Mega Rolls = 108 Regular Rolls) (4 Packs of 6), 296 Sheets per Roll, Packaging May Vary

24 Family Mega Rolls of Cottonelle Ultra Comfort Toilet Paper; 296 sheets per roll
Superior Clean*: Cottonelle bath tissue is designed to clean better* (*than the leading US value brand)
Our Softest Ever: Our toilet tissue is made with Cottony Soft CleaningRipples for unbeatable comfort** (**vs the leading US value brand)
Our Most Absorbent: Our toilet paper rolls have CleaningRipples and are 3x more absorbent*** (***vs the leading US value brand)
Comfortable Clean: Cottonelle Ultra Comfort toilet paper is designed to remove residue and absorb moisture for a clean that’s comfortably dry

Bestseller No. 7

Cottonelle Ultra Clean Toilet Paper with Active CleaningRipples Texture, 24 Family Mega Rolls (24 Family Mega Rolls = 132 Regular Rolls) (4 Packs of 6), 353 Sheets Per Roll, Packaging May Vary

24 Family Mega Rolls of Cottonelle Ultra Clean Toilet Paper (4 packs of 6); 353 sheets per roll
Superior Clean*: Each Cottonelle toilet paper roll is made with strong CleaningRipples that are designed to clean better* (*than the leading US value brand)
Thick & Strong: Our toilet tissue is 3x thicker and stronger** (**per sheet vs. the leading US value brand)
Removes More in One Wipe***: Our bath tissue removes residue, reduces odor, and is designed for sensitive skin (***vs. the leading US value brand)
Cottonelle Ultra Clean Toilet Paper is free of added perfumes and dyes

SaleBestseller No. 8

Quilted Northern Ultra Plush Toilet Paper, 24 Mega Rolls = 96 Regular Rolls, 3X Thicker*, 3 Ply Soft Toilet Tissue

Quilted Northern Ultra Plush toilet paper is designed for optimal softness and premium performance, while cutting down on what you don’t want – lint
Luxurious soft toilet paper that's 3X thicker and 3X more absorbent than the leading value toilet tissue brand*
Pamper yourself with 3 cushiony-soft layers in every roll – the perfect combination of soft, silky, and smooth
Each Mega Roll has 255 3-ply toilet paper sheets and is equal to 4 Quilted Northern Regular Rolls, so you can change the toilet paper rolls less often
Each bulk toilet paper pack contains 24 Mega Rolls of Quilted Northern Ultra Plush bathroom tissue

Bestseller No. 9

Charmin Toilet Paper Ultra Strong Clean Touch, 18 Family Mega Rolls = 90 Regular Rolls (Packaging May Vary), Household Essentials, Bathroom Essentials

CHARMIN ULTRA STRONG TOILET PAPER: Pack contains 18 Family Mega Rolls (275 sheets per roll) of Charmin Ultra Strong Toilet Paper, a must-have among your bathroom essentials
ECONOMICAL CHOICE: 18 Family Mega Rolls equals 90 Regular Rolls, making it an economical choice for those looking for a large quantity of toilet paper
EFFECTIVE CLEANING: Charmin Ultra Strong Toilet Paper cleans better so you can use less* *vs. the leading USA 1-ply bargain brand
STRONG WHEN WET: 4X stronger when wet* to keep your hands and hiney clean *vs leading USA 1-ply bargain brand
SOFT AND DURABLE: Made with a diamond weave texture and woven like a washcloth, this toilet paper offers exceptional cleaning without compromising softness. It is also septic safe

SaleBestseller No. 10

Cottonelle Ultra Clean Toilet Paper, 9 Mega Rolls (9 Mega Rolls = 36 Regular Rolls), 284 Sheets Per Roll, Packaging May Vary

9 Mega Rolls of Cottonelle Ultra Clean Toilet Paper; 284 sheets per roll
Superior Clean*: Each Cottonelle toilet paper roll is made with strong CleaningRipples that are designed to clean better* (*than the leading US value brand)
Thick & Strong: Our toilet tissue is 3x thicker and stronger** (**per sheet vs. the leading US value brand)
Removes More in One Wipe***: Our bath tissue removes residue, reduces odor, and is designed for sensitive skin (***vs. the leading US value brand)
Cottonelle Ultra Clean Toilet Paper is free of added perfumes and dyes

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