10 Best hair dye (2025)

10 Best hair dye options for 2025 offer vibrant colors and long-lasting results, catering to various hair types and preferences. Brands like L'Oréal, Garnier, and Clairol continue to innovate with formulas that minimize damage while providing rich, bold hues. Natural options, such as henna and plant-based dyes, are gaining popularity for those seeking eco-friendly choices. Additionally, semi-permanent and temporary dyes are perfect for experimenting with new shades without commitment. With advancements in technology, these hair dyes not only enhance color but also nourish and protect hair, making them ideal for anyone looking to refresh their look in 2025.

SaleBestseller No. 1

Garnier Hair Color Nutrisse Nourishing Creme, 40 Dark Brown (Dark Chocolate) Permanent Hair Dye, 1 Count (Packaging May Vary)

Nutrisse shade 40 Dark Brown (Dark Chocolate) permanent hair color is a pure and natural brown shade and one shade lighter than shade 30 Darkest Brown, that nourishes while it colors and adapts to all hair textures for radiant, long lasting, even color and 100% gray coverage
Exclusive fruit oil ampoule, that is poured directly in the mix, after-color conditioner is enriched with 5 responsibly sourced oils: avocado, shea, olive, argan, and coconut oil for shiny, silky and nourished hair
New color boost technology efficiently infuses intense hair dye into the hair fiber for richer, radiant, and long-lasting color with 100% gray hair coverage
97% natural origin conditioner locks in color and protects against dryness
Leaping Bunny certified, Cruelty Free and Vegan

SaleBestseller No. 2

Clairol Root Touch-Up by Nice'n Easy Permanent Hair Dye, 5 Medium Brown Hair Color, (Pack of 1)

The #1 root touch-up* for long-lasting, natural-looking roots. Matches leading shades, even salon color* *based on units sold *Among leading retail permanent shades and pre-formulated salon color.
Cover your roots for 100% gray coverage that lasts up to 3 weeks in just 10 minutes!
ColorBlend Technology seamlessly blends root regrowth with your existing color and gives you evenly matched color from root to tip
Salon-inspired tools in the kit! Touch-up like a pro with our unique brush and bowl. Salon-quality application. No roots, no grays, no trip to the salon!
The complete root touch-up kit is easy to use - just mix, brush and dry for covered roots!

Bestseller No. 3

L'Oreal Paris Magic Root Rescue 10 Minute Root Hair Coloring Kit, Permanent Color with Quick Precision Applicator, 100 percent Gray Coverage, 4 Dark Brown, 1 kit (Packaging May Vary)

This 10 minute permanent hair color kit gives beautiful, even gray coverage that lasts several weeks
Perfect for covering grays between salon appointments and at-home colorings, Magic Root Rescue matches any shade including professional salon colors from dark brown to light blonde
Low ammonia color gel with built in conditioning and an aromatic scent, Magic Root Rescue includes a quick precision brush that allows you to part hair and apply dye fast and easy
For best results and the most seamless color, Root Rescue is recommended for root regrowth less than one inch in length
No uneven touch-ups, just beautiful color from root to tip - No time to wait 10 minutes- Try Magic Root rescue to cover gray roots

SaleBestseller No. 4

Revlon Permanent Hair Color, Permanent Brown Hair Dye, Colorsilk with 100% Gray Coverage, Ammonia-Free, Keratin and Amino Acids, Brown Shades (Pack of 3)

SALON QUALITY PERMANENT AT-HOME HAIR DYE: Convenient hair color kit for at-home use co-developed with salon experts for long-lasting results
KERATIN ENRICHED HAIR COLOR: Nourishing, ammonia-free hair color formula is infused with Keratin and Silk Amino Acid to leave hair in better condition than before you colored it
100% GRAY COVERAGE: Revlon’s 3D Color Gel Technology delivers rich, natural-looking, multidimensional color with shine that lasts
EASY TO USE HAIR COLOR KIT: No-mess, non-drip formula and precision applicator for easy to use at-home color application from root to tip
41 NATURAL LOOKING SHADES: Black, brown, blonde, red, and ultra-lights, so many beautiful hair dye colors and trend shades available!

SaleBestseller No. 5

Schwarzkopf Color Ultime Hair Color, 1.4 Sapphire Black, 1 Application - Permanent Black Hair Dye for Vivid Color Intensity and Fade-Resistant Shine up to 10 Weeks

FASHION BLACK: Daring and delight - Color Ultime’s various shades of black hair color suit any complexion and complement big-volume hairstyles for glamorous looks
SHOW STOPPING SHINE: Infused with Diamond Brilliance serum, this hair color for women delivers color results with luminous shine
HAIR DYE: Formulated with a special UV filter, color Ultime's hair color kit provides additional protection
FADE RESISTANT VIBRANCY: With our intense black shade, this vibrant permanent hair dye color gives up to 10 weeks of show-stopping color intensity - even on gray
FIND YOUR SHADE: For best results, choose a color in the shade level that best matches your current color. The shade map on the back of pack will help you find the best shade for you

Bestseller No. 6

Schwarzkopf Simply Color Hair Color 4.68 Chocolate Cherry, 1 Application - Permanent Hair Dye for Healthy Looking Hair without Ammonia or Silicone, Dermatologist Tested, No PPD & PTD

NO AMMONIA HAIR COLOR: Our dermatologist-tested, caring hair color without ammonia is free from PPD & PTD, & tested to be non-irritating to the skin with its silicone-free formula
UP TO 100% GRAY COVERAGE: Our at home hair color for women gives you up to 100% gray coverage for vibrant color results that are even from root to tip
FOR ALL HAIR TEXTURES: Looking for hair dye that works on all hair textures, but is still gentle on hair? Then choose Simply Color!
VISIBLY HEALTHY-LOOKING HAIR: Enjoy beautfiul, vibrant color results with this permanent hair dye color in chocolate cherry, for visibly healthy-looking hair
EASY APPLICATION: This hair dye kit is very easy to use and we recommend to repeat the application every 4-6 weeks

SaleBestseller No. 7

L'Oreal Paris Excellence Creme Permanent Triple Care Hair Color, 8RB Medium Reddish Blonde, Gray Coverage For Up to 8 Weeks, All Hair Types, Pack of 1

Hair Color for Gray Hair Coverage: L'Oreal Paris Excellence Creme Permanent Hair Dye offers 100 percent gray coverage for all hair types, even on the most stubborn grays. Exclusive non-drip creme formula for gorgeous hair color from root to tip
Your Excellence Just Got Better: New Triple Care Color Routine protects hair before, during, and after coloring for up to 8 weeks with a combination of ceramide, pro-keratine, and glycerin for rich color and revitalized hair. New look same great shades
Salon Inspired After Hair Dye Shampoo: Hair Dye Kit includes an after color shampoo with Glycerin to cleanse the scalp and hair of excess residue and smooth hair to reveal radiant color. Formulated to be used right after rinsing out Excellence color
L'Oreal Paris Hair Color: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems; Cover gray hair, highlight, go bold with bright color or even try an ombre hair color
L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

SaleBestseller No. 8

Clairol Natural Instincts Bold Permanent Hair Dye, C64 Copper Sunset Hair Color, Pack of 1

BOLD BUT GENTLE COLOR: Bold color with argan oil, açaí and guarana extracts - and powered by VitaBoost Color Amplifier for 8 weeks of bold, glossy color
IRRESISTABLY MOISTURIZING: The Moisture Shine Mask will boost that glossy shine and keep that bold color locked in
0% AMMONIA, NO ANIMAL DERIVED INGREDIENTS: Only the bold color you want with the moisture you love
FOR DARK BASES & ALL HAIR TYPES: Bold color that's ideal for dark bases and is gentle to all hair types & textures
Copper Sunset shade with bold orange and auburn tones. One hair color application kit: Color Cream with VitaBoost Color Amplifier, Activator, Moisture Shine Mask, Expert gloves

Bestseller No. 9

Clairol Textures & Tones Permanent Hair Dye, 2N Mocha Brown Hair Color, Pack of 1

BRILLIANT COLOR Zero Ammonia with Argan & Olive Oil gives you moisture-rich color that is key for maintaining curl definition and shine.
MOISTURIZED HAIR Our Intensive Moisturizing Mask helps detangle and strenghten hair, for instant softness.
DESIGNED WITH TEXTURED HAIR AND COLOR SPECIALISTS To create a system optimized to pamper textured hair types- natural or relaxed.
Shade: Mocha Brown, inspired by the deep brown tones of the walnut tree

Bestseller No. 10

Clairol Root Touch-Up by Nice'n Easy Permanent Hair Dye, 6 Light Brown Color, 2 Count

The #1 root touch-up* for long-lasting, natural-looking roots. Matches leading shades, even salon color* *based on units sold *Among leading retail permanent shades and pre-formulated salon color.
Cover your roots for 100% gray coverage that lasts up to 3 weeks in just 10 minutes!
ColorBlend Technology seamlessly blends root regrowth with your existing color and gives you evenly matched color from root to tip
Salon-inspired tools in the kit! Touch-up like a pro with our unique brush and bowl. Salon-quality application. No roots, no grays, no trip to the salon!
The complete root touch-up kit is easy to use - just mix, brush and dry for covered roots!

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