10 Best fabric softeners in 2025 offer a perfect blend of softness, freshness, and static control for your laundry. These top-rated products, including popular brands like Downy, Snuggle, and Bounce, are designed to enhance the feel of your fabrics while providing long-lasting scents. Eco-friendly options, such as Seventh Generation and Mrs. Meyer's, cater to environmentally conscious consumers. With innovative formulas that reduce wrinkles and make ironing easier, these fabric softeners ensure your clothes look and feel their best. Discover the ideal choice for your laundry routine and elevate your washing experience with these exceptional fabric softeners.
Bestseller No. 1
Downy Fabric Softener Liquid, April Fresh Scent, 111 fl oz, 150 Loads
- 2 IN 1 BENEFIT: Experience the Downy Rinse product that provides freshness and leaves an April Fresh scent
- LONG-LASTING FRESHNESS: Enjoy more freshness with the longer-lasting scent vs. Tide Original liquid, making this Downy Rinse a must-have
- APRIL FRESH SCENT: Immerse your clothes in the April Fresh scent of Downy Rinse
- EASY TO USE: Just measure and pour into your machine's fabric softener drawer or directly into the agitator for long-lasting freshness
- SAFE ON ALL MACHINES: Downy Rinse is safe on all washing machines
$10.97
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Bestseller No. 2
Downy Fabric Softener Liquid, April Fresh Scent, 44 fl oz, 60 Loads
- 2 in 1: Soft and Fresh
- 3X more freshness** ** Longer-lasting scent vs. Tide Original liquid.
- April Fresh scent
- Just measure and pour into your washer’s fabric softener dispenser drawer or directly into the agitator for long-lasting freshness
- Safe on all washing machines
$4.97
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Bestseller No. 3
Gain Fabric Softener, Original Scent, 140 fl oz, 190 Loads, HE Compatible, Packaging may vary
- IRRESISTIBLE SCENT: Experience the light, dewy scent of spring freshness with this liquid fabric softener from Gain
- INDULGENT SOFTNESS: This Gain fabric softener helps make your clothes softer, helps decrease static, and adds more amazing Gain scent
- LONG-LASTING SCENT: With AromaBoost technology, this laundry softener provides weeks of lasting freshness from wash until wear
- ADDITIONAL SCENT: Add more of the Original Gain Scent you love when you use with Gain Laundry Detergent, Gain Scent Boosters, and Gain Sheets
- MACHINE COMPATIBILITY: This Gain fabric softener works in top- and front-load washers
$12.97
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Bestseller No. 4
Gain + Odor Defense Liquid Fabric Softener, Super Fresh Blast Scent, 140 oz 190 Loads, HE Compatible
- Bye-bye odor, hello super freshness*
- Irresistible softness and nose-pleasing scent
- Matches perfectly with other Gain Plus Odor Defense products for one amazing scent
- Free of dyes
- Works in all machines and water temperatures
$12.99
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Bestseller No. 5
Downy Ultra Soft Fabric Softener Liquid, Calm, Lavender and Vanilla Bean, 56 fl oz, 83 Loads, Downy Fabric Softener, Laundry
- PREMIUM SOFTNESS & SCENT: Surround yourself in premium softness with a Calm scent using the Downy fabric softener
- 4X THE SOFTNESS: Our fabric softener liquid is designed to help provide quadruple the softening ingredients vs. leading liquid detergent alone, making your laundry softer
- SOFTER, BETTER: Our improved formula gives you more softening ingredients vs previous formula (Downy Infusions) and leading liquid detergent alone
- SAFE ON ALL FABRICS: Our Downy fabric softener is safe to use on all types of loads and machines, making your laundry care routine easier
- PAIR WITH DETERGENT: Downy softener is a great companion to your favorite detergent adding more scent and softness to your laundry. Add to your machine's fabric softener drawer
$19.98
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Bestseller No. 6
Downy Free & Gentle Fabric Softener (Fabric Conditioner), 111 fl oz, 150 Loads, Hypoallergenic
- Hypoallergenic and dermatologist-tested
- Gentle on sensitive skin
- Free of dyes and perfumes
- Just measure and pour into your washer’s fabric softener dispenser drawer or directly into the agitator
- Safe on all washing machines
$10.94
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Bestseller No. 7
Downy Ultra Soft Fabric Softener Liquid, Bliss, Sparkling Amber and Rose, 93 fl oz, 138 Loads
- SURROUND YOURSELF IN PREMIUM SOFTNESS & SCENT Experience irresistible softness with a BLISS scent.
- 4X THE SOFTNESS: Designed with quadruple the softening ingredients vs. leading liquid detergent alone
- SOFTER, BETTER: Improved formula gives you more softening ingredients vs previous formula (Downy Infusions) and leading liquid detergent alone
- SAFE ON ALL FABRICS: Safe to use on all types of loads and machines
- PAIR WITH DETERGENT: Downy softener is a great companion to your favorite detergent adding more scent and softness
$12.97
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SaleBestseller No. 8
Downy Ultra Soft Fabric Softener Liquid, Calm, Lavender and Vanilla Bean, 56 fl oz, 83 Loads
- SURROUND YOURSELF IN PREMIUM SOFTNESS & SCENT Experience irresistible softness with a CALM scent
- 4X THE SOFTNESS: Designed with quadruple the softening ingredients vs. leading liquid detergent alone
- SOFTER, BETTER: Improved formula gives you more softening ingredients vs previous formula (Downy Infusions) and leading liquid detergent alone
- SAFE ON ALL FABRICS: Safe to use on all types of loads and machines
- PAIR WITH DETERGENT: Downy softener is a great companion to your favorite detergent adding more scent and softness
Bestseller No. 9
Downy Fabric Softener Liquid, Clean Breeze Scent, 44 fl oz, 60 Loads
- 2 in 1: Soft and Fresh
- 3X more freshness** ** Longer-lasting scent vs. Tide Original liquid.
- Clean Breeze scent
- Just measure and pour into your washer’s fabric softener dispenser drawer or directly into the agitator for long-lasting freshness
- Safe on all washing machines
$4.97
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Bestseller No. 10
Suavitel Complete Liquid Fabric Conditioner, Laundry Fabric Softener with Fabric Protection Technology, Field Flowers, 46 oz, Enough Liquid For 46 Small Loads
- One 46 oz Bottle of Suavitel Complete Liquid Fabric Conditioner, Laundry Fabric Protection Technology (1), Field Flowers Scent
- Enough liquid for 46 small loads
- Our Fabric Protection Technology (1) shields your garments from fading and preserves their vibrancy, ensuring your favorite clothes stay looking fresh and dynamic
- Our Pilling Protection (1) feature helps provide fabric protection against pilling formation caused by damage or friction during the washing cycles.
- All day odor protection (2) for fresh and pleasant-smelling clothes
$4.47
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